Maxima is a part of the P A Time Industries. In the early 1990, Mr G S Purewal of P A Group of Industries set up P A Time Industries to manufacture electronic watch components and quartz wristwatches. In 1996, Maxima was established with an aim to deliver products that are reliable, guaranteed for quality, and most importantly, backed by excellent after-sales service. The Maxima watches are popular for their longevity and affordable pricing. The brand has an extensive collection of watches to choose from.